If you have set up a blog as a venue for promoting your products and services, naturally you would want readers to visit your blog. The best way to do that is to grab one of the top spots in any search engine ranking using your keywords, and there are many search engine optimization tricks that can help you do that. But what comes after SEO? The answer to that is tapping social networking sites and grabbing the attention of your target audience. For search engines, you are who you associate with, after all. The one social networking site you will want to focus on when blogging about your products and services is none other than Facebook.
Facebook has over 500 million subscribers worldwide. Even if you drive just a portion of that traffic to your blog, it will still be a staggering amount to contend with. Facebook is a great way to connect with your target audience and to boost your blog's search engine rankings. You can easily do the latter by creating a Facebook groups page and by adding the Facebook "Like" button on your site.
To create a Facebook groups page, you need to open an account if you do not have one yet. Once you have logged into your account, go to your FB homepage and click on the "groups" link located at the left-hand column. Once you have opened the groups page, you will see a button that says "Create a New Group." Click that and fill in information about your blog.
To make your FB interaction two-way, you should also place Facebook's "Like" button on your site. To do that, you click on the link that says "Developers" at the bottom of your FB homepage. It will take you to the site's resources for web developers. You can generate a code for the "Like" button on that page and customize it a little to make it fit your own website.
Of course, it does not stop with creating a groups page and adding the "Like" button to boost your blog's search engine rankings through Facebook. You still need to be persistent with your blogging and update both your blog and your FB newsfeeds regularly and frequently. In this way, you will grab the attention of your target audience, keep them entertained, and enjoy a high search engine ranking for your blog in the process.
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